Harken


Meet Harken. Classic candies reimagined.

In 2022, tiktok went crazy for homemade Snickers bars made with date caramel rather than traditional sugar caramel. Founder Katie Lefkowitz saw an opportunity to bring this candy to the masses and came to us for naming, branding and an equally viral packaging design to launch her date-sweetened candies into the market.

 

Naming
Brand Strategy
Visual Identity
Packaging
Product Renders
Shopify Website Design
Shopify Website Development
Retail & Expo Design

TEAM

Design & Direction — Danielle Harris
Naming — Stevie Belchak
Copy Writing — Client

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